SevenStay Aparthotels promotes city-centre stays ahead of Liverpool’s Christmas party season

Seven Stay Fleet Street

Seven Stay Fleet Street

As the festive period draws near, SevenStay Aparthotels, a prominent Liverpool-based accommodation provider, has launched a witty new campaign designed to help partygoers sidestep the usual transport difficulties that often follow a night out in the city.

Operating under the slogan “You know how this ends,” the initiative highlights a well-known holiday predicament: the intention to catch the last train home, only to find oneself lingering longer with “one more drink, one more bar, and one very expensive journey home.”

SevenStay positions its chic city-centre aparthotels as the perfect venue for Christmas festivities, encouraging revellers to “wake up closer, with no regrets,” and to conclude their celebrations in comfort rather than chaos.

Campaign Details and Booking Benefits

Early reservations secure the most favourable tier pricing ahead of the busy December season. Furthermore, booking directly through SevenStay guarantees access to the best available rates across their city-centre apartments.

The campaign underscores the advantage of stress-free celebrations by removing the hassle of late-night queues, surge-priced taxis, and the risk of missing midnight trains.

Andy Shields, Owner of SevenStay Group, commented: “We’ve all been there—promising ourselves we’ll take the sensible option, only to end up scrambling for a way home in the early hours. Our Christmas campaign takes a lighthearted look at those classic festive party moments and offers a simple solution: book your room now, and the future you will be very grateful.”

Prime Locations for Every Festive Occasion

SevenStay offers fully equipped, luxury aparthotel suites suitable for groups, couples, and corporate partygoers across three prime Liverpool City Centre locations. These include their central business district site on Old Hall Street, which opened earlier this year, alongside apartments on Bold Street and Fleet Street. The Fleet Street location is notably situated opposite Concert Square, a vibrant hub of Liverpool’s nightlife.

Each venue caters to different visitor needs: SevenStay Plus at 60 Old Hall Street serves corporate guests, 21 Bold Street is ideal for shopping excursions, and 16 Fleet Street provides direct access to Liverpool’s party central.

About SevenStay and Its Role in Liverpool Tourism

SevenStay Group stands as a leading independent hospitality operator in Liverpool city centre, managing premium aparthotel sites on Fleet Street, Bold Street, and Old Hall Street. Their offerings serve both leisure tourists and the commercial sector.

Recently, SevenStay has become an official partner of Visit Liverpool, the city’s official tourist board and destination website. Visit Liverpool acts as the authoritative tourism guide and promotional agency for the Liverpool City Region, assisting travellers in discovering and planning experiences across districts including Halton, Knowsley, Sefton, St Helens, Wirral, and Liverpool itself.

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