Instaloft Group’s The New Garage Store Launches Nationwide

The Garage Store accessories

The Instaloft Group launched The Garage Store, a new DIY garage storage brand, to provide customisable garage organisation products directly to consumers.

The sister company of garage transformation firm, Garageflex, which was acquired by the Group in 2021, and offers bespoke end-to-end design and installation, The Garage Store was founded as an alternative option for DIY-ers and hobbyists looking to make the most of their garage space.

Offering thousands of organisational and storage products with unlimited configuration thanks to the brand’s FlexiPanel and FlexiTrack solution, The Garage Store has everything needed to declutter and maximise garage space, alongside dedicated hobby collections for cycling, fishing, gardening, sports and even wine storage.

With home storage and organisation solutions representing a booming market in the UK, The Garage Store offers consumers a fast, cost-effective and customisable answer to cluttered garages, while further expanding the Instaloft Group’s market offering.

Rob Stone, Founder and Director of The Instaloft Group confirmed: “I’m incredibly proud to introduce our latest venture in the Instaloft Group, The Garage Store. We are always on the look out for how we can improve our customer offering as well as the scale of the Instaloft brand, and with the introduction of The Garage Store, we are excited to be able to offer our customers unprecedented choice and flexibility in storage solutions. In addition, this is also an excellent opportunity for us to work with trade customers who want to install our products for their customers.”

Sister firm, GarageFlex, boasts a 17-year history of creating and installing bespoke storage systems for garages across the UK. With the launch of The Garage Store, the company hopes to bring its unique storage systems, accessories, cabinets and racks to the 11 million garages across the UK.

Headquartered in Telford, with regional offices throughout the UK, The Instaloft Group was founded in 2014 by entrepreneur, Rob Stone. Since then, the Group has expanded to include LoftZone, Instaspark, Orbem, GarageFlex, and now The Garage Store, resulting in record group turnover in excess of £22 million in 2023. The brand is now firmly on track to turn over £30 million in the next three years.

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